Allure Eau de Parfum by Chanel is an iconic fragrance launched in 1999, crafted by master perfumer Jacques Polge, who served as Chanel’s in-house nose from 1978 to 2015. A flanker of the original Allure (1996), the Eau de Parfum takes the concept further with a richer, warmer, and more sensual interpretation.
This Oriental Vanilla composition is complex yet beautifully balanced. It opens with the bright, sparkling notes of mandarin, which bring immediate freshness and citrus clarity. The heart reveals a feminine bouquet of May Rose and a luscious passion fruit-peony accord, lending a soft floral-fruity essence. The dry-down is where the perfume truly envelops the skin — vanilla, enriched by a warm oriental base, exudes elegance and sensuality, leaving a long-lasting impression that is both clean and seductive.
Chanel describes Allure as “difficult to define, impossible to resist,” and this rings true: its multi-faceted structure means it doesn’t follow the traditional top-heart-base pyramid, but instead reveals six fragrance facets that unfold uniquely on each wearer — floral, fresh, fruity, Oriental, woody, and gourmand.
Elegant yet effortlessly modern, Allure Eau de Parfum suits a confident, feminine personality and transitions seamlessly from day to evening. Its refined gold-toned flacon reflects the sophistication of the scent within — timeless, classic, and undeniably Chanel.
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